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	<title>KarinGottschalk.com &#187; Brand Image</title>
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	<link>http://www.karingottschalk.com/blog</link>
	<description>My portfolio online, and more.</description>
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		<title>Content Update: e-Books</title>
		<link>http://www.karingottschalk.com/blog/content-update-ebooks/</link>
		<comments>http://www.karingottschalk.com/blog/content-update-ebooks/#comments</comments>
		<pubDate>Tue, 26 Aug 2008 05:13:30 +0000</pubDate>
		<dc:creator>Karin</dc:creator>
				<category><![CDATA[Administration]]></category>
		<category><![CDATA[Black+White]]></category>
		<category><![CDATA[Brand Advertising]]></category>
		<category><![CDATA[Brand Image]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[e-book]]></category>
		<category><![CDATA[Karin Gottschalk]]></category>
		<category><![CDATA[PDF]]></category>

		<guid isPermaLink="false">http://www.karingottschalk.com/blog/?p=956</guid>
		<description><![CDATA[I have updated the content on my e-Books page. Nothing major, but it may make it a little easier choosing which e-book to download for free, if you don&#8217;t want to download them all.]]></description>
			<content:encoded><![CDATA[I have updated the content on my e-Books page. Nothing major, but it may make it a little easier choosing which e-book to download for free, if you don&#8217;t want to download them all.
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>This I Know</title>
		<link>http://www.karingottschalk.com/blog/about/work/this-i-know/</link>
		<comments>http://www.karingottschalk.com/blog/about/work/this-i-know/#comments</comments>
		<pubDate>Fri, 08 Aug 2008 23:43:36 +0000</pubDate>
		<dc:creator>Karin</dc:creator>
				<category><![CDATA[Administration]]></category>
		<category><![CDATA[Brand Advertising]]></category>
		<category><![CDATA[Brand Image]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Karin Gottschalk]]></category>

		<guid isPermaLink="false">http://www.karingottschalk.com/blog/?page_id=746</guid>
		<description><![CDATA[This I know&#8230; That everyone else except me and thee are not too stupid to get it. That nobody should be spoken down to, especially if they are rural and working class, like me. That stories, real stories and not just &#8220;do this because&#8230;,&#8221; are the lifeblood of being human, of human communication. That all [...]]]></description>
			<content:encoded><![CDATA[This I know&#8230;


That everyone else except me and thee are not too stupid to get it.


That nobody should be spoken down to, especially if they are rural and working class, like me. 


That stories, real stories and not just &#8220;do this because&#8230;,&#8221; are the lifeblood of being human, of human communication. 


That all people, all [...]]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Web Ain&#8217;t Dead Press Campaign</title>
		<link>http://www.karingottschalk.com/blog/copywriting-web-aint-dead-campaign/</link>
		<comments>http://www.karingottschalk.com/blog/copywriting-web-aint-dead-campaign/#comments</comments>
		<pubDate>Mon, 14 Jul 2008 08:38:15 +0000</pubDate>
		<dc:creator>Karin</dc:creator>
				<category><![CDATA[Brand Advertising]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Portfolio]]></category>
		<category><![CDATA[Brand Image]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[creative director]]></category>
		<category><![CDATA[Karin Gottschalk]]></category>
		<category><![CDATA[print]]></category>

		<guid isPermaLink="false">http://www.karingottschalk.com/blog/?p=146</guid>
		<description><![CDATA[I have added a PDF portfolio page sample of a press advertising campaign I wrote for a client in Western Australia. KubanEmpire, a small but high quality web design firm in East Perth, discovered that their potential clients had dismissed the Web as a toy for geeks and nerds. In fact, KubanEmpire found that the [...]]]></description>
			<content:encoded><![CDATA[I have added a PDF portfolio page sample of a press advertising campaign I wrote for a client in Western Australia.
KubanEmpire, a small but high quality web design firm in East Perth, discovered that their potential clients had dismissed the Web as a toy for geeks and nerds. In fact, KubanEmpire found that the entire [...]]]></content:encoded>
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		<item>
		<title>Plenty of Articles &amp; PDFs!</title>
		<link>http://www.karingottschalk.com/blog/plenty-articles-pdfs/</link>
		<comments>http://www.karingottschalk.com/blog/plenty-articles-pdfs/#comments</comments>
		<pubDate>Wed, 09 Jul 2008 05:54:37 +0000</pubDate>
		<dc:creator>Karin</dc:creator>
				<category><![CDATA[Brand Advertising]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[E-books]]></category>
		<category><![CDATA[Magazines]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[Portfolio]]></category>
		<category><![CDATA[Resume]]></category>
		<category><![CDATA[Black+White]]></category>
		<category><![CDATA[Brand Image]]></category>
		<category><![CDATA[Karin Gottschalk]]></category>

		<guid isPermaLink="false">http://www.karingottschalk.com/blog/?p=143</guid>
		<description><![CDATA[Hello everyone! I have added quite a few downloadable PDFs as of today. So&#8230; it looks like KarinGottschalk.com is now open for business! The files I have added include brand advertising examples from my portfolio, PDFs about magazines I have been involved in, magazine articles from Black+White magazine, bad poetry, e-books, and a few other [...]]]></description>
			<content:encoded><![CDATA[Hello everyone! I have added quite a few downloadable PDFs as of today.
So&#8230; it looks like KarinGottschalk.com is now open for business!
The files I have added include brand advertising examples from my portfolio, PDFs about magazines I have been involved in, magazine articles from Black+White magazine, bad poetry, e-books, and a few other assorted things.
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Copywriting</title>
		<link>http://www.karingottschalk.com/blog/portfolio/copywriting/</link>
		<comments>http://www.karingottschalk.com/blog/portfolio/copywriting/#comments</comments>
		<pubDate>Mon, 07 Jul 2008 02:22:19 +0000</pubDate>
		<dc:creator>Karin</dc:creator>
				<category><![CDATA[Administration]]></category>
		<category><![CDATA[Brand Advertising]]></category>
		<category><![CDATA[Brand Image]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[creative director]]></category>
		<category><![CDATA[Direct Marketing]]></category>
		<category><![CDATA[Direct Response]]></category>
		<category><![CDATA[essays]]></category>
		<category><![CDATA[film]]></category>
		<category><![CDATA[Karin Gottschalk]]></category>
		<category><![CDATA[Magazines]]></category>
		<category><![CDATA[verse]]></category>

		<guid isPermaLink="false">http://www.karingottschalk.com/blog/?page_id=51</guid>
		<description><![CDATA[This is the Copywriting index page. Pages in this section: Essays Films Magazine Articles Verse]]></description>
			<content:encoded><![CDATA[This is the Copywriting index page.
Pages in this section:

Essays
Films
Magazine Articles
Verse

]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>e-Books</title>
		<link>http://www.karingottschalk.com/blog/portfolio/e-books/</link>
		<comments>http://www.karingottschalk.com/blog/portfolio/e-books/#comments</comments>
		<pubDate>Sun, 06 Jul 2008 21:54:02 +0000</pubDate>
		<dc:creator>Karin</dc:creator>
				<category><![CDATA[Administration]]></category>
		<category><![CDATA[Black+White]]></category>
		<category><![CDATA[Brand Advertising]]></category>
		<category><![CDATA[Brand Image]]></category>
		<category><![CDATA[Karin Gottschalk]]></category>
		<category><![CDATA[Magazines]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.karingottschalk.com/blog/?page_id=11</guid>
		<description><![CDATA[When a subject seems important enough, sometimes I write an e-book about it. Here are some. Click the blue underlined titles in italics to download. In reality, I learned more than nine lessons when I conceived, co-founded and worked as European Contributing Editor for Australia&#8217;s famous but now sadly defunct Black+White magazine. Nine is just [...]]]></description>
			<content:encoded><![CDATA[When a subject seems important enough, sometimes I write an e-book about it. Here are some.
Click the blue underlined titles in italics to download.
<div id="attachment_2051" class="wp-caption alignnone" style="width: 410px"><p class="wp-caption-text">Live Local, Think Global, page 20.</p></div>[/caption]

<a class="downloadlink" href="http://www.karingottschalk.com/blog/wp-content/plugins/download-monitor/download.php?id=47" title="Version 20080826 downloaded 79 times" >9 Lessons from Black+White</a>

In reality, I learned more than nine lessons when I conceived, co-founded and [...]]]></content:encoded>
			<wfw:commentRss>http://www.karingottschalk.com/blog/portfolio/e-books/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Brand Advertising</title>
		<link>http://www.karingottschalk.com/blog/portfolio/advertising-brand-advertising/</link>
		<comments>http://www.karingottschalk.com/blog/portfolio/advertising-brand-advertising/#comments</comments>
		<pubDate>Sun, 06 Jul 2008 21:53:00 +0000</pubDate>
		<dc:creator>Karin</dc:creator>
				<category><![CDATA[Administration]]></category>
		<category><![CDATA[Brand Advertising]]></category>
		<category><![CDATA[Brand Image]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[creative director]]></category>
		<category><![CDATA[Karin Gottschalk]]></category>
		<category><![CDATA[print]]></category>
		<category><![CDATA[tv]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.karingottschalk.com/blog/?page_id=10</guid>
		<description><![CDATA[My introduction into advertising was at The Leagas Delaney Partnership advertising agency in London. I&#8217;ve also worked for Saatchi &#38; Saatchi UK, the John Bevins advertising agency in Sydney, and Malcolm Garrett&#8217;s AMX Studios in London. My clients have included: Adidas &#8211; worldwide AMP Black+White BT &#8211; Banker&#8217;s Trust BT &#8211; British Telecom English Heritage [...]]]></description>
			<content:encoded><![CDATA[My introduction into advertising was at The Leagas Delaney Partnership advertising agency in London. I&#8217;ve also worked for Saatchi &amp; Saatchi UK, the John Bevins advertising agency in Sydney, and Malcolm Garrett&#8217;s AMX Studios in London.
My clients have included:

Adidas &#8211; worldwide
AMP
Black+White
BT &#8211; Banker&#8217;s Trust
BT &#8211; British Telecom
English Heritage
Harrods
Hyundai
ICA (Institute of Contemporary Art)
Kurv
MBF
NSW Police
Patek Philippe
Pepe Jeans
Porsche
Procter [...]]]></content:encoded>
			<wfw:commentRss>http://www.karingottschalk.com/blog/portfolio/advertising-brand-advertising/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Portfolio</title>
		<link>http://www.karingottschalk.com/blog/portfolio/</link>
		<comments>http://www.karingottschalk.com/blog/portfolio/#comments</comments>
		<pubDate>Sun, 06 Jul 2008 11:29:49 +0000</pubDate>
		<dc:creator>Karin</dc:creator>
				<category><![CDATA[Administration]]></category>
		<category><![CDATA[Brand Advertising]]></category>
		<category><![CDATA[Brand Image]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[creative director]]></category>
		<category><![CDATA[Karin Gottschalk]]></category>
		<category><![CDATA[Magazines]]></category>
		<category><![CDATA[Portfolio]]></category>

		<guid isPermaLink="false">http://www.karingottschalk.com/blog/?page_id=8</guid>
		<description><![CDATA[This is the index page of my online portfolio. Click on the links below to read the pages within the Portfolio section. Brand Advertising Copywriting Essays Films Magazine Articles Verse e-Books Magazines Photography]]></description>
			<content:encoded><![CDATA[This is the index page of my online portfolio.
Click on the links below to read the pages within the Portfolio section.

Brand Advertising
Copywriting

Essays
Films
Magazine Articles
Verse


e-Books
Magazines
Photography

]]></content:encoded>
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		<slash:comments>0</slash:comments>
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